reading The 99 Best Business Books
Business Creation
✓ Go It Alone – Bruce Judson
✓ The Lean Startup – Eric Ries
✓ Street Smarts – Norm Brodsky & Bo Burlingham
Ready, Fire, Aim – Michael Masterson
Escape from Cubicle Nation – Pamela Slim
Bankable Business Plans – Edward Rogoff
Value-Creation & Testing
✓ Rework – Jason Fried & David Heinemeier Hansson
The New Business Road Test – John Mullins
How to Make Millions with Your Ideas – Dan Kennedy
Marketing
All Marketers Are Liars – Seth Godin
Permission Marketing – Seth Godin
The 22 Immutable Laws of Marketing – Al Ries & Jack Trout
Getting Everything You Can Out of All You’ve Got – Jay Abraham
Sales
✓ The Psychology of Selling – Brian Tracy
✓ Pitch Anything – Oren Klaff
The Ultimate Sales Machine – Chet Holmes
Value-Based Fees – Alan Weiss
✓ SPIN Selling – Neil Rackham
Value-Delivery
Indispensable – Joe Calloway
The Goal: A Process of Ongoing Improvement – Eliyahu Goldratt
Lean Thinking – James Womack & Daniel Jones
Finance & Accounting
Financial Intelligence for Entrepreneurs – Karen Berman
Simple Numbers, Straight Talk, Big Profits – Greg Crabtree
The 1% Windfall – Rafi Mohammed
Accounting Made Simple – Mike Piper
How to Read a Financial Report – John A. Tracy
Venture Deals – Brad Feld & Jason Mendelson
The Human Mind
✓ Thinking, Fast and Slow – Daniel Kahneman
✓ Brain Rules – John Medina
Making Sense of Behavior – William T. Powers
Driven – Paul Lawrence & Nitin Nohria
Deep Survival – Laurence Gonzales
Productivity & Effectiveness
✓ Getting Things Done – David Allen
✓ The Power of Full Engagement – Jim Loehr &Tony Schwartz
✓ StrengthsFinder 2.0 – Tom Rath
Bit Literacy – Mark Hurst
✓ 10 Days to Faster Reading – Abby Marks-Beale
Problem Solving
✓ The 80/20 Principle – Richard Koch
Accidental Genius – Mark Levy
Learning from the Future – Liam Fahey & Robert Randall
Behavioral Change
The Power of Less – Leo Babauta
The Path of Least Resistance – Robert Fritz
✓ Re-Create Your Life – Morty Lefkoe
Self-Directed Behavior – David Watson & Roland Tharp
Decision-Making
Sources of Power: How People Make Decisions – Gary Klein
Smart Choices – John S. Hammond et al
Ethics for the Real World – Ronald Howard & Clinton Korver
Communication
✓ On Writing Well – William Zinsser
Presentation Zen – Garr Reynolds
✓ Made to Stick – Chip and Dan Heath
The Copywriter’s Handbook – Robert Bly
Show Me The Numbers – Stephen Few
Influence
✓ Influence: The Psychology of Persuasion – Robert B. Cialdini
✓ How to Win Friends and Influence People – Dale Carnegie
✓ Crucial Conversations – Kerry Patterson et al
✓ The 48 Laws of Power – Robert Greene
Negotiation
Bargaining For Advantage – G. Richard Shell
3-D Negotiation – David Lax & James Sebenius
The Partnership Charter – David Gage
Management
First, Break All The Rules – Marcus Buckingham & Curt Coffman
12: The Elements of Great Managing – Rodd Wagner & James Harter
Growing Great Employees – Erika Andersen
✓ The Essential Drucker – Peter Drucker
The Halo Effect – Phil Rosenzweig
Leadership
Tribes – Seth Godin
Total Leadership – Stewart Friedman
✓ What Got You Here Won’t Get You There – Marshall Goldsmith
The New Leader’s 100-Day Action Plan – George Bradt et al
Project Management
Making Things Happen – Scott Berkun
Results Without Authority – Tom Kendrick
Systems
Thinking in Systems – Donella Meadows
Work the System – Sam Carpenter
Analysis
Thinking Statistically – Uri Bram
Turning Numbers Into Knowledge – Jonathan Koomey
How to Lie with Statistics – Darrell Huff
Marketing Metrics – Paul Farris et al
The Economist Numbers Guide – Richard Stuteley
Corporate Skills
The Unwritten Laws of Business – W.J. King
The Effective Executive – Peter Drucker
The Simplicity Survival Handbook – Bill Jensen
Hire With Your Head – Lou Adler
Corporate Strategy
Purpose – Nikos Mourkogiannis
Competitive Strategy – Michael Porter
✓ Blue Ocean Strategy – W. Chan Kim & Renée Mauborgne
Seeing What’s Next – Clayton M. Christensen et al
Creativity & Innovation
The Creative Habit – Twyla Tharp
Myths of Innovation – Scott Berkun
Innovation and Entrepreneurship – Peter Drucker
Design
The Design of Everyday Things – Donald Norman
Universal Principles of Design – William Lidwell et al
Consulting
Getting Started in Consulting – Alan Weiss
Secrets of Consulting – Gerald M. Weinberg
Personal Finance
✓ Your Money or Your Life – Joel Dominguez & Vicki Robin
✓ The Millionaire Next Door – Thomas Stanley & William Danko
I Will Teach You To Be Rich – Ramit Sethi
Fail-Safe Investing – Harry Browne
Personal Growth
✓ Lead the Field – Earl Nightingale
✓ The Art of Exceptional Living – Jim Rohn
✓ A Guide to the Good Life – William Braxton Irvine